The Caribbean Area Squash Association (CASA) Seniors Championships is a beacon event in the squash calendar, drawing top players from Caribbean member countries annually. In 2023, the Cayman Islands proudly hosted the Seniors while the Juniors showcased their skills in St Vincent and Grenadines. Amid this bustling backdrop, SquashDesign had a unique role: crafting a custom squash apparel for the Cayman Islands Team.
Selected as the exclusive apparel provider, we recognized the weight of the responsibility. The Cayman Islands Team needed gear for dual purposes: facilitating peak performance and symbolizing the team's spirit. With this in mind, we embarked on a design journey, closely collaborating with the team to capture their vision. The result was a kit that was both practical for the rigors of the game and reflective of the team's ethos.
Understanding that one size doesn't fit all, especially in sports, we tailored our approach. Beyond the standard size charts, we ensured that each team member had a kit that fit them perfectly, accommodating any unique requirements they had.
Janet Sairsingh, President of the Cayman Islands Squash Association, encapsulated the collaboration, saying, “SquashDesign truly tuned into our needs. The process was smooth, from design ideation to the final product, and the kits arrived promptly.”
Our mission at SquashDesign goes beyond mere apparel creation. We believe in empowering players. When they step onto the court, they should feel confident, comfortable, and united as a team. This collaboration was a testament to that belief, and we are proud to have played a part in the journey during the CASA 2023 Championships.
As we reflect on this partnership, we're reminded of the power of collaboration and the magic that happens when vision meets craftsmanship. Here's to the players, the sport, and forging more such partnerships in future championships!
